Using the latest VR technology to immerse the customer in a virtual candy store, this app showcased the cutting-edge capabilities of SAP Hybris’ in-store customer engagement and analytics. The app not only transported users to a virtual candy playground, but it demonstrated in real-time how people can connect and meet in virtual space
Creating convenience is often the driving force behind innovation. Customers instinctually want fluid interactive experiences and reward brands and ideas that offer them. The rise of the interactive retail kiosk is an example of this innovation in motion.
Third-party cookies may be becoming a thing of the past since Google and Apple announced they would phase out all third-party cookie support. For those
Sustainable Experiential Every brand, agency, and event knows perfectly well how much waste is created in the name of experiential advertising. It’s accepted as a
With rolling lockdowns and social restrictions we saw the rise of drive-through experiences. Or, in the case of Stranger Things Season 3, we saw their
Remotey© Control Remotey© Control uses WebSockets to turn any mobile phone into a remote control. This means people can use their phones to interact with
The Future Of Retail Where is retail right now? There’s a perception that retail is on its way out but that’s clearly not the case.
